🔗 Craft brewers seek to cash in on hemp-derived THC beverage market
As beer volumes slide, small brewers are repurposing their facilities to produce THC beverages—blending compliance infrastructure with community brand equity.
🔗 This THC seltzer says it’s 10 mg. But new rules require label to say it’s 2 servings.
Minnesota regulators are poised to drop the “two-servings” label rule for 10mg THC drinks—clearing the way for single-can clarity and streamlined packaging across potencies.
🔗 Texas House prepares to vote on consumable hemp ban, with exceptions for THC drinks
A major regulatory swing in Texas could ban consumable hemp but preserve infused drinks—shifting power toward vertically integrated players.
🔗 Richmond brewery to begin selling THC drinks
Bingo Beer Co. in Virginia adds THC beverages to its taproom lineup, joining a growing cohort of craft brewers entering the cannabis beverage space.
🔗 How Cannabis Drinks Are Reshaping Booze
Consumer sentiment, cultural shifts, and health trends are colliding to make cannabis drinks a legitimate alternative to alcohol—especially among wellness-conscious adults.
🔗 THC beverages: Why Gen Z is swapping booze for weed drinks
Gen Z’s rejection of alcohol is fueling THC beverage growth. These drinks are being framed as “cleaner,” more social, and better aligned with personal health values.
🔗 Rhode Island lawmakers ponder ban on hemp-derived THC beverages
Rhode Island becomes the latest state to consider prohibiting hemp-based THC drinks, citing a need for stricter oversight and regulatory alignment.
🔗 Althea Group Holdings Shifts Focus to THC Beverages for Growth
The Australian cannabis company is betting on infused beverages to lead its next growth chapter, moving beyond traditional formats.
🔗 Nowadays Tests THC Template For Sports At F1 Miami: ‘It’s A Massive Experiment’
Nowadays piloted a THC beverage experience at the Miami Grand Prix, using the event as a live testing ground for sports-oriented cannabis branding.
🔗 For the first time, a cannabis garden will set up next to Grand Old Day
A cannabis-themed activation is joining one of Minnesota’s biggest public festivals—offering a glimpse at what normalized cannabis presence could look like.