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Lars Miller

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Featured Posts

FAQs- Exploring Hemp-Derived Delta-9 Cannabis Beverages

Dec 29, 2023

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8 min read

FAQs- Exploring Hemp-Derived Delta-9 Cannabis Beverages

Lars Miller
Lars Miller
Building a Marketing Team

Apr 1, 2025

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6 min read

Building a Marketing Team

A Strategic Blueprint for $15M Beverage Brands

Lars Miller
Lars Miller
Lars Miller Media, Herbal Profiles, Protis Global... Allow me to Re-Introduce Myself

Oct 11, 2024

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6 min read

Lars Miller Media, Herbal Profiles, Protis Global... Allow me to Re-Introduce Myself

Lars Miller
Lars Miller

Newsletters

The End of Dry January + THC Drinks Hit Circle K - Herbal Profiles #122

Jan 30, 2026

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12 min read

The End of Dry January + THC Drinks Hit Circle K - Herbal Profiles #122

THC drinks are outselling entire NA categories, major brands are ditching Dry January messaging, and Circle K starts stocking cannabis beverages. Here's what's driving the shift to functional alternatives...

Lars Miller
Lars Miller

Newsletters

Retail Moves, Policy Shifts, and One Big Science Story - Herbal Profiles #121

Jan 16, 2026

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10 min read

Retail Moves, Policy Shifts, and One Big Science Story - Herbal Profiles #121

A new study shows men and women may respond to THC completely differently. What that means for product design, plus news on M&A, Dry January shifts, and more.

Lars Miller
Lars Miller

Newsletters

The THC Drink Category Is Getting Real (Sprouts, Distributors & 2026) - Herbal Profiles #120

Jan 9, 2026

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12 min read

The THC Drink Category Is Getting Real (Sprouts, Distributors & 2026) - Herbal Profiles #120

Catch up on Kentucky and Ohio legislation, new research funding, and my goals for the year

Lars Miller
Lars Miller

Newsletters

New Laws, Big Bets, and a Personal Note to Start 2026 - Herbal Profiles #119

Jan 2, 2026

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9 min read

New Laws, Big Bets, and a Personal Note to Start 2026 - Herbal Profiles #119

Catch up on Kentucky and Ohio legislation, new research funding, and my goals for the year

Lars Miller
Lars Miller

Newsletters

Rescheduling Confirmed. Beverages Scaling. Gift Guide Inside. - Herbal Profiles #118

Dec 19, 2025

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13 min read

Rescheduling Confirmed. Beverages Scaling. Gift Guide Inside. - Herbal Profiles #118

Rescheduling headlines lead the week, alongside Uncle Arnie’s new soda line and Thrive’s NA pivot.

Lars Miller
Lars Miller

Newsletters

Your THC Holiday Guide + Major Policy Moves - Herbal Profiles #117

Dec 12, 2025

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10 min read

Your THC Holiday Guide + Major Policy Moves - Herbal Profiles #117

A new Senate bill offers a regulatory alternative to the 2026 hemp ban—plus my annual gift guide and this week’s headlines.

Lars Miller
Lars Miller
Best THC Drinks of 2025: Holiday Gift Guide

Dec 9, 2025

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14 min read

Best THC Drinks of 2025: Holiday Gift Guide

The Ultimate Guide to Cannabis Beverages That Actually Deliver

Lars Miller
Lars Miller

Newsletters

 Why CBD Wellness Is Suddenly on the Federal Chopping Block - Herbal Profiles #116

Dec 5, 2025

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13 min read

Why CBD Wellness Is Suddenly on the Federal Chopping Block - Herbal Profiles #116

Millions rely on CBD daily. Congress may take it all away.

Lars Miller
Lars Miller

Newsletters

12.5% and Rising: Why More Athletes Are Reaching for THC Drinks - Herbal Profiles #115

Nov 21, 2025

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12 min read

12.5% and Rising: Why More Athletes Are Reaching for THC Drinks - Herbal Profiles #115

See how science, real-world stories, and new products are fueling the rise of THC drinks in the gym and beyond.

Lars Miller
Lars Miller
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